South Park Revive: Health and Wellness Center-steps forward

Today the CEO of the South Park Development Group had an illuminating, wide ranging discussion with Francis Langlois, Managing Director of Luma regarding possible spaces for the combined gym-health and wellness center.

Common to both parties was the goal of bringing residents needed, added value services and increasing overall property values by doing so, as well as helping, in alliance to effectuate positive change toward making South Park a great neighborhood for the evolving demographic.

Step-by-step, there is forward momentum on a gym for Luma residents and a health and wellness center for all South Park Los Angeles.

Thanks, Franics.

follow-up to earlier post: e-road electric vehicles road test (zero carbon emissions)

 phenomenal, fast, and fun-whilst achieving true sustainability.

the e-road’s a winner and a vital component toward moving los angeles toward a better, cleaner, sustainable future.

Brett, Steff, and I were impressed and noted the multitude of  customization possibilities.

We’re excited-for consumers, for Los Angeles, and for the future of sustainability.

full disclosure: the writers of this post, the  team of Forbes Legacy Ventures LLC-South Park Development Group, are developing a relationship with E Road to explore future business endeavors- for info: mcporter@flvllc.com or btomich@flvllc.com

 

does virtual marketing work? seo-blogging-twitter-email mkt campaigns? -southparkla.com

The short answer is: Yes.

Bunch of ifs: If you do it consistently, if you do it well, if you enjoy it, and if you invest in it: time, creative energy, and to a degree, a financial investment (time is money).

Long answer: if you don’t do email marketing campaigns, if you don’t use blogs to support your product and services and website(s), and feeder websites, in this market, and going forward, you are out of the game, or at best, at the back of the pack.

It’s not that everyone is doing it: allot of organizations are-it’s that all the best-of-breed organizations are doing it, and doing it well, and doing it every day-and that takes discipline.

Let me give you some examples close to home: when we (southparkla.com) write relevant postings, well thought-out, with the right ratio of tagging, meta-tagging, and back end SEO tools, our readership holds or grows. When we blog too much about our own activities: South Park Development Group and Forbes Legacy Ventures LLC, we get static-our viral audience gets disgruntled, and the confidence level in the efficacy of our blog falls by degrees.

However, when we maintain our relevancy, southparkla.com readership grows-sometimes exponentially. When we write turgidly, and keep our topics on point, when are blog is in flow with our audience, readership grows.

When southparkla.com uses twitter and engages in micro-email mkt campaigns to support our blog, or our primary site: www.flvllc.com, and we do it with a degree of verve, readership has doubled, tripled, quadripled.

What does this all mean? If you have a product or service to offer, the most effective way to make sure you are noticed consistently and positively, is to develop a powerful, year in, year out, virtual marketing campaign.

This all presupposes that you have been strongly branded and that your product or service is very good and these suppositions are the back bone to insuring that your virtual campaign has legs.

Put another way: you can’t build a  powerful,structural branding and marketing campaign on a sub-par product and expect it to do well.

It will be noticed because of the campaign but counter-marketing forces (word-of-mouth etc…) will create a tipping-point at which point it becomes better to freeze on marketing and go back to the drawing board.

the south park development group: projects in the pipeline-bringing value, upping the ante

 

• health and wellness centre (beyond health and wellness…revival)
• farmers’ mkt
• private, high value, value priced business incubator
• artisan-handcrafted manufacturing: the south park workshop
• fully certified organic furnishings boutique
• high-end clothing boutique
• elixir bar
• internally developed projects
• bike shop

no one is putting forth the notion that all of the above is coming to fruition: what the south park development group is bringing to the table is vigor and vitality-every effort is being made to add to the equation.

my son will be born in october and raised in south park.

and, all the latest demographics point to the fact that over the next seven years, south park will become a mix of families, ethnicity’s, and will not look or feel like the original vision had intended it to look like. yes: wealthy, upscale, educated….now, more and more, family oriented, ethnic-based,, culturally sophisticated, liberal, and worldly. in our opinion: all to the good.

let’s all look at this reality and, realistically make decisions regrading mix based on facts, trends, and demographics.

it will be fun: this neighborhood will come alive, and our children, together, will benefit with this differently visioned southpark.

beyond our glittering towers….

posted by: martin cavanaugh porter III

we must decide to open our eyes and see that all about is suffering and that what is needed is love and compassion. south park’s towers of glass and steel glitter and gleam against the sun and glisten and glimmer against the moon.

our streets-i live in southpark l.a with my wife and unborn child, are clean and policed. we are shielded to the west by LA Live but to the east of us, to the south of us, and to the north of us, hovers pockets of poverty and harm where illness and degradation are more the norm than the exception.

one does not know the answer to these great forever unresolved issues. certainly, i don’t.

but i do know small gestures of kindness, smiles and efforts at good will go toward all those about us are a start.

next, south park residents must use our vast pool of collective knowledge and technological know-how to advance the hopes of those neighborhoods that surround us.

to ignore the obvious, to huddle in our ‘live-work’ spaces, to bind ourselves to our t.v’s and computers will not do: it is not a life lived.

it is time for us to set a new path in south park: to beome l.a’s leader in two forms of high level entrepreneurship: business and social justice.

they are intertwined.

it is the south park development group’s controlling mission to make downtown south park l.a the hub of L.A innovation in business through the south park business incubator and through our community efforts to work together in a great effort on behalf of those who suffer around us to lessen suffering: at least to do no harm.

we are all in the gutter, but some of us are looking at the stars- Oscar Wilde

rfk: binding the wounds, dedicating ourselves to justice: please see nxt post

one step closer to south park artisanship, bringing back handcrafted, custom accessories-candles

EYD Candles

posted by: martin cavanaugh porter III, brett h tomich with the south park development group

an internationally renowned designer of handcrafted, fine, highly artisan candles is relocating to South Park L.A. her field of endeavor has been international: dubai, singapore, korea, india, china, and all throughout europe.

though EYD Candles is a very successful B2B business, the designer, will be developing a local artisan workshop. we can announce with pleasure that she has comitted to developing a local artisan workshop in down town south park l.a- employing the mentor-apprentice model: upholstery, furnishings, fabrics, repairs, and one-of-a-kind designs.

this is a vitalizing commitment, not made lightly, and is one peice of the puzzle, bringing life and neighborhood to South Park.

for B2B info on this phenomenal line of candles, pls call 213 550 4460.

south park l.a: the world’s great business incubator- the hopeRIZE fund

The South Park Development Group (dba.www.southparkincubator.biz) filing Sec & Exch Paperwork for hopeRIZE

south park los angeles: the world’s next great business incubator- a first step

tomorrow, brett and I will be proposing the hopeRIZE fund: moving toward solution-first round financing for young, dynamic, highly innovative future GREEN ORGANIC entrepreneurs, who will HQ in southpark l.a.

we look forward to sharing this with you.

-martin cavanaugh porter III and brett h tomich.

questions? you can email: info@southparkbusinessincubator.biz 

demographics: south park’s forgotten trend line-families-various ethnicities-shifting values

 

3-7Yrs

the south park development group has used two first-rate demographic firms to analyze the ‘resident profile’ 3-7 years from now.

 

families

the studies confirm our instincts on a broad range of criteria related to demographic trends: between 20-25% of south park l.a residents in the next three-seven years will have at least one child.  

further, perhaps 15% of current, long term residents will be in the process of having a child .

let’s low-ball the studies: 20% new move in’s  3-7 years with child + 15% in process of having a child and not moving= at least 35% south park residents will be families. FLV LLC-South Park Dev Group’s hunch? 

3yrs (from now): 25%

5yrs (from now): 35%

7yrs (from now): 40-42.5%

 ethnic groups

in the next three years, 30% non-white, affluent, largely Asian, Koreans often paying cash for condos.

in the next five years, about five years from now, 37% non-white, affluent, young very family oriented.

in seven years, perhaps up to 50%very family oriented. the key question our stake holders want to ask themselves now is how do you completley reorient all your branding and marketing efforts to reflect those trends and how flexible will the stake holders be in driving businesses to south park to cater to these facts-on-the-ground demographic probabilities? it will be  interesting and  enlightening to see which choice is activated: status-quo (=failure) or paradigm change (=success).  for the residents and small-medium businesses in south park l.a, one can only hope for paradigm change

paradigm change=a happy, bustling, healthy neighborhood-and that’s what we all deserve. 

 the recession has wrought a shift in values which an economic rebound won’t undo in short-order. those values are largely, to a degree, instilled in the largely asian influx south park l.a is seeing.

do the stake holders of south park know how to market to this demographic? the watchword must be flexibility. flvllc/south park development group’s hunch? 7 years: 50% families (mix of single mother, fathers with children and two parent families, and 50% non-white, highly affluent, highly educated minorities, cash rich (liquid to a great degree), very interested in investing in real-estate.

point of example: korean airlines (an airline, and a ‘foreign’ airline at that is developing downtown’s most expensive, expansive high rise project in a recession).  

all food for thought.

“What should young people do with their lives today? Many things, obviously. But the most daring thing is to create stable communities in which the terrible disease of loneliness can be cured.”Kurt Vonnegut, Jr